It is very crucial to choose a suitable B2B platform for your business, especially when you are doing foreign trade. Then how to choose a suitable B2B platform for your business? Here, the experts would like to talk about the B2B platform choosing criteria with you.
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Mmany people like taking the PR value, the visit current capacity, and the total inquires quantity to weigh a website. Taking a professional platform and a synthesized platform for example, when we comparing the PR value and the total inquires quantity, the specialized professional website is definitely short.
Take BusyTrade for example, 28 professional classifications and more than 700 and professional sub-category. At present the daily information renewal quantity nearly 20,000, the daily average business inquires is up to 100,000, what a beautiful number!
Try to imagine, if you are a stone manufacturer, being faced with a huge number of information on buyers and suppliers; it is hardly imagine that how much information is related to your business.
I especially appreciate the professional platforms and the comprehensive platforms. Although their total visit quantity and the inquire quantity are sometimes comparatively low, the average number of them are quite considerable.
Besides, the current capacity, which is only a data, is low because All the Europe's and American platforms do not have the sending inquire function, if you must take the accurate current capacity to make a judgment, I would suggest that you take the search engine.
2. The platform promotion
When you search by Google with your product keywords, you will find out there are a few B2B platforms at the first several pages and the right hand side. All those B2B platforms are certainly the best in your own sector. They should be your good choices. When you inquire the right hand side payment, you must pay attention to ask the time section, some B2B platforms only put their keyword paying advertisement in some certain area in the working hour. Just be careful don't miss some really good B2B platforms. If a B2B website's promotion is not that persuasive, how did we believe that it can complete the market introduction for us?! Therefore, checking the platform promotion is also very important. [A Professional Business Forum]
3: The platform high performance cost ratio
When we talk about the "high performance cost ratio" about the B2B platform, the growing up B2B platform deserve attention. Because it is in its grow-up period, it will offer much more free access power, and the buy inquiry quality and quantity are also pretty good. Take the Global source for example, the price is too high, but the high performance cost ratio is not definitely good. Besides, it targets the clients of larger enterprises, so the small and medium-sized enterprises should think before they leap.. It also depends.
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4: Platform effect
The effect of the platform is the most important aspect for your choice. If the effect is not good, all of above is of empty talk. If it is not very urgent for you to be a golden member of the platform, you’ d better register on it and have a try for a while to see how it works. If the keywords of your product have got high rankings at the platform, you still receive few inquiries that mean even if you become a golden member of the platform, you still couldn’t see any obvious change that take place to your business.
